Gary Vaynerchuk – Social Media Author

Written by Martie McCabeBlog


Are you looking for an excellent author writing about the benefits of social media and to improve your social media marketing?

The following article about Gary Vaynerchuk will illustrate by reading his books you will grow your knowledge about the subject. You can also achieve this by attending top social media courses Johannesburg.

Crushing It! from Four-time New York Times bestselling author Gary Vaynerchuk and huge social media success, offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands.

Crushing It!

How Great Entrepreneurs Build Their Businesses And Influence- And How You Can Too – Gary Vaynerchuk

In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even truer today, offering his unique perspective on what has changed and what principles remain timeless.

He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It principles.

The Secret To Success

The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do.

In this lively, practical, and inspiring book, Gary, one of the best social media for authors dissects every current major social media platform and the benefits of social media marketing, so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each.

Theoretical And Tactical Advice

He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as

For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies.

State-Of-The-Art Guide by Gary Vaynerchuk

Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.

benefits of social media

About Gary Vaynerchuk

Gary Vaynerchuk, social media guru, builds businesses. Fresh out of college he took his family wine business and grew it from a $3M to a $60M business in just five years. Now he runs VaynerMedia, one of the world’s hottest digital agencies.

Along the way he became a prolific angel investor and venture capitalist, investing in companies like Facebook, Twitter, Tumblr, Uber, and Birchbox before eventually co-founding VaynerRSE, a $25M investment fund.

The #AskGaryVee Show

Gary also currently hosts The #AskGaryVee Show, a way of providing as much value as possible by taking questions about social media short courses, advantages of social media, entrepreneurship, startups, and family businesses and giving his answers based on a lifetime of building successful, multi-million dollar companies.

The show is also available as a podcast on iTunes, Stitcher, and SoundCloud.

Gary is also a prolific public speaker, delivering keynotes at events like Le Web, and SXSW, which you can watch on his YouTube channel.

He was named to both Fortune and Crain’s 40 under 40 lists in consecutive years and has been profiled in the New York Times, Fortune, and Inc

What The Readers Say

Dwayne “The Rock” Johnson 

“Gary one of the best social media experts around, is a masterful entrepreneur with a gift for communication that cuts through all the bullshit that can often hinder one’s success.

We share the same simplistic business philosophy which is why we’ve become good friends: Be willing to put in the hard work. And always be grateful. Crushing It! is a must-have for all individuals who want to be the best at what they do.”

Casey Neistat 

“The name GaryVee has become synonymous with motivating an entire generation on mastering social media marketing. No one understands the power of social media and the benefits of social media courses for business better than Gary Vaynerchuk, because none of what he preaches is theory—it’s an understanding born from his deep experience in business and in life.”

John Mayer 

“Gary is helping to calibrate the desires and expectations of a new generation searching for a way to break through the noise. He’s loud, he’s high energy—and he’s exactly right.”

Laurel Tacoma, Fairfax Cty. P.L., VA

Gary Vaynerchuk identifies the most important components of social media marketing, that contribute to successful online marketing in a personable, lively way.

Going beyond simple “how-to” guides for the various platforms, he gets at the heart of what it takes to succeed in a competitive environment. Recommended for anyone looking to get started online or increase their media currency.

From the Back Cover

#1 New York Times Bestseller

“You’re going to hear the stories of people who were scared, just like you. Who had obligations, just like you. Who were told they were being foolish, or reckless, or irresponsible, or immature. They did it anyway and reaped the rewards.

A Vibrant Personal Brand And Social Media Marketing Webinar Are Crucial

If there’s anything this book should teach you, it’s that the only thing stopping you from achieving a lasting career and life happiness is you.” In his 2009 international bestseller, Crush It!, Gary Vaynerchuk insisted that a vibrant personal brand and social media marketing courses were crucial to entrepreneurial success.

Gary’s Unique Perspective

In Crushing It!, Gary Vaynerchuk explains why that’s even truer today, offering his unique perspective on what has changed and what remains timeless.  He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It! principles.

The secret to their success (and Gary’s) has everything to do with their understanding of the newest social media platforms and their willingness to do whatever it takes to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do.

Practical And Inspiring

In this lively, practical, and inspiring book, about the benefits of social media Gary dissects every current major social media platform so that anyone from plumbers to park rangers will know exactly which platforms to use as their pillar content.

He offers both theoretical and tactical advice on how to become the biggest thing on old standbys such as Twitter, Facebook, YouTube, and Instagram; younger upstarts such as; audio-centric platforms such as Spotify, SoundCloud, iHeartRadio, and iTunes; and newcomer Alexa Skills.

Innovative Tips And Clever Tweaks

For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common, tried-and-true strategies.

Crushing It! is a state-of-the-art guide, a book about social media, showing you how to build your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint for living life on your own terms and how to ignite social media.

Carlos Lopez

I will tell you my story: I basically didn’t know who Gary Vaynerchuk was (I know, who doesn’t know who Gary is in 2018).

Making the story short, I had heard that Gary Vaynerchuk knew a lot about social media and the impact of social media and was recommended to read one of his previous books “Jab, Jab, Jab, Right Hook” which got me to study more of who Gary was. Eventually, I went to his website and found out he had launched a new book “Crushing It”.

Maybe your reading this to know whether you should buy this book about the benefits of social media or not. I’m so grateful I came across this book. It has completely changed my life, my mind, and it positioned me in a new direction in which I plan to go.

Applying Gary’s Mindset

For example, I’m currently trying to build an online business which I hoped it could make $6,000 a month. Applying Gary’s mindset, I am now certain that I can probably double that amount. “Why do GOOD, when you can do GREAT”, right?

  • If you have a business, buy this book
  • If you’re planning on creating a business, buy this book;
  • If you feel unhappy with your life, buy this book
  • If you feel unhappy at work, buy this book
  • If you’re looking for inspiration, buy this book
  • If your husband/wife cheated on you, nope, wrong book. What did you think I was gonna say?

Captain Cory

Crushing It! is the elite guide to growing a personal brand, business, or following around your passion. It is not a get rich quick guide, or follow these simple steps book.

Gary Vaynerchuk: Choose Your Work Around Your Passion

Gary Vaynerchuk emphasizes that to be successful in any field requires work, but if you choose your work around your passion, life will be more fulfilling. In today’s current state of the internet, this is possible, and Gary breaks down the principles and work required to achieve what you want.

He doesn’t promise millions of dollars. He DOES promise you will be happy, if that means leaving your $150K a year job, to make $90K, then that’s what it takes.

Abundant Real-Life Social Media Stories

What is truly inspiring in this book is the abundant real-life social media stories of those who read his first book, Crush It! and tales of their successes in applying the same principles taught in this book. Even if you read Crush It!, this book is a must-read as platforms have evolved and strategies have changed.

This Is The New Authority On Social Media Use In 2019

I add my own testament to his teachings and principles of social marketing. In 2016 I started documenting my life as a pilot and sharing stories from the road, trying to help those interested in an aviation career.

By following his tried and true social media marketing methods, I have grown my following to over 35,000 followers and made some money with this ‘side hustle’ as Gary would say. I’m no entrepreneur, but this is one of the best books on social media marketing 2018 and it speaks to everyone.

5 stars, I definitely recommend it to anyone who wants to share their passion with the world.

benefits of social media

Gabriel D Kozel

This book is perfect!!!! I currently own my own clothing line and I️ started last year around this time while I️ was still In college. My whole family told me not to drop out of college but I️ did anyway to pursue my dreams!

Finding Purpose

For this whole year, I’ve been working on my craft and finding my purpose behind my clothing! My clothing speaks for itself, I inspire to be a designer brand and I️ will be bigger and better than any designer brand out there. Instagram:@gkozy_elated @elated_newyork.

After reading Crushing It!! my business is going to change the world. I’ve always been a helping person and cared about other people way too much and I always want people to learn something everything and do what they love to do!

How To Build Your Personal Brand

While reading Crushing It!! It changed my whole perspective on how I️ market and brand myself and the benefits of social media and how I️ want to build my personal brand. I️ want my clothing to help people follow their own dreams and build my clothing line into a community/legacy.

Anyone wearing my clothing line is not afraid to be themselves and do what they love to do!

Gary Vaynerchuk: Strive For Excellence

We strive for excellence and we want everyone else to do the same! I 100% reccomend this book to EVERYONE!! My dream is too work with Gary and be able to just spend a day with him so I️ can learn and soak up all the information he tells me and then use it In my own way to kick ass!

Gary reminds me a lot of myself and while reading this book nothing was new to me but puts it In ways to make you get off ur lazy ass and start doing instead of just talking! Thank you, Gary, for this book!

Jake Jervis

Gary Vaynerchuk’s “Crushing It!” was a great representation of the modern-day. It truly shows the new styles of art, influence and especially job opportunities that social media has created for us.

It is amazing how much one person can know about a topic. But after looking deeper into Gary and some of his other books, it is clear that he is a knowledgeable, credible and dependable source for a lot of these ideas.

Knowledgeable Credible Dependable Source

Not just in social media marketing and self-branding, he also touches on health, how to respect yourself as a businessman and as a human. He helped me this year in a lot of ventures I am interested in. He shows interviews and bios of dozens of other creators that have “made it”.

The book is very humbling. Gary shows us many cases of instances where I was better off than the person being described. It really put me in a place of gratitude.

He also shows you how to take what you love and if you put enough effort in, you can make the thing you enjoy into a real business. He seems like an aggressive businessman, but he just truly believes in what he’s teaching everyone else.

Read This Book!

If you are an aspiring artist, entrepreneur or just a lost person, read this book. It will truly help you in the long run. Just the short amount of time I read this book my life and motivation has changed for the better. I would read this book more than once to really get his meaning behind it.

Get the book. You won’t regret it. It will open a part of your brain and heart that will make you understand things about yourself and the space around you better.

‪Gerardo Vera

Amazing way to put on paper the actual PRACTICE the meat on the bone not just the fancy talk of motivation and the “just do it” – this book is more about the PRACTICALITY and the STEPS TO TAKE. Without having to join a secret society I have to PAY for, or learn the SECRETS of marketing and leads from a FUNNEL of some kind…

A Through Z Steps

This is REAL LIFE, steps A through Z of what you need to grow your business in the connecting to your consumer world.

Back in 2009 just saw GARY says: “People want a two way communication with their companies/celebrities” and he was so right then and even more now – this book puts it all out there for you to take the right steps, at the right time and all you have to do is put in the right intensity… AWESOME BOOK GARY!

I recommend this book before any other to all of my friends who want to start/own/grow their business and/or personal brand.

Luke Johnston

Inspiring and practical, uplifting and motivational all in one easy to read masterpiece. This book will be looked upon in the yrs to come as THE go-to book for anyone wanting to build a brand, personal or commercial, through leveraging social platforms and the benefits of social media.

Gary Vaynerchuk: Living On Your Own Terms

Simply put and as outlined on page 67 of the book ‘Crushing it is about living on your own terms, equally satisfied with your income and your life’.

If you have been living under a rock and not heard of or seen Gary V’s daily content and the massive value he provides for all to consume and learn from you may be a little taken aback by his direct, no holds barred delivery.

Put In The Work!

Suck it up, give yourself an uppercut and read this book. Then put in the work as ‘Crushing it follows the laws of thermodynamics: whatever energy you put into something will manifest itself in equal amounts when it comes out…..A successful entrepreneur is one who puts in enough energy to move the gears and executes well enough so the work isn’t wasted.

Heidi Thorne

Before I purchased and read Crushing It, I went back to read the 2009 Crush It so that I could do a comparison.

Educational And Inspirational

Where Crush It was educational, Crushing It is more inspirational. Back in 2009, people were still getting on social media. So Crush It’s more educational focus would be understandable.

On the other hand, Crushing It includes many stories about people who have leveraged social media tools and the benefits of social media. As well, there are “101” type tips that are valuable, especially since their social media tools have matured and there is a better sense of what works and what doesn’t.

Both editions are definitely worth a read.

Cory Lamb

Once again Gary over-delivers. Downloading the Kindle edition at 3 am was probably a bad idea, because I literally could not stop reading.

In the middle of chapter 4, Gary states that it’s his greatest hope that by the end of the book we would have the same type of confidence, instilled in us, that propelled him into the pool even though he didn’t know how to swim. . .

Perfectly Wed The Concrete And Practical Skills

This book could have ended right there and still accomplished that purpose. This is the first “business” book that I have read that so perfectly wed the concrete and practical skills with the more abstract psychology and principles behind brand building. . .

Meaning not only does he tell you the why’s behind brand building, but he also tells you the practical strategies he’s picked up as a practitioner…so that we can pull this off as well.

Benefits Of Social Media

But he doesn’t stop at just equipping the reader with new tactics/skills and benefits of social media. He goes even further and repeatedly reminds us that we can pull this off, and demonstrates (with real-world examples) that this really is possible for any of us. . .

Considering the practical tips and the shots of confidence Gary injects throughout the book….it’ll be no surprise that many people will get so fired up at points throughout the book that they’re tempted to start thinking that they will be Crushing it within a matter of days.

Requires Hard Work, Dedication And Patience

Thankfully, Gary keeps us grounded from this pie in the sky mentality and helps us balance our (over)enthusiasm by regularly reminding us that this requires hard work, dedication and patience. . .

So…if you’re looking for a book about the benefits of social media that will both inspire you to start and equip you to start building your personal brand, then I highly recommend buying this book. Not only is it worth every penny at $20 . . . it would be worth every penny at $2,000.

Thank you, Gary, for all you do and for putting this book into the world…this will be my primary textbook for my 2023 campaign for the State legislature. Don’t worry… I’m not waiting for 2023 to get started…the campaign starts now!

Have you read any of Gary Vee’s books? Please share your comments and the benefits of social media below.

If you are looking for ways to upskill yourself in social media marketing then attend one of our Social Media Courses Johannesburg.


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