Digital Marketing Experts – 8 Inspiring Experts You Need To Know

Written by Martie McCabeBlog


Digital Marketing Experts

Want to advance your career in digital marketing? Then start using the vast amounts of information available for learning – listening to podcasts, attending conferences, reading books, attending digital marketing courses or following the top social media experts!

I compiled a list of the top digital marketing experts you need to know of and follow.

Rand Fishkin

rand fishkin digital marketing expert

Rand Fishkin is the founder of SparkToro and was previously CEO & Co-Founder of SEOmoz, a leader in the field of search engine optimization tools, resources & community. In 2009, he was named among the 30 Best Young Tech Entrepreneurs Under 30 by BusinessWeek and has been written about it in the Seattle Times, Newsweek and the New York Times among others. He’s dedicated his professional life to helping people do better marketing through the Whiteboard Friday video series, his blog, and his book, Lost and Founder: A Painfully Honest Field Guide to the Startup World. When Rand’s not working, he’s most likely to be in the company of his partner in marriage and (mostly petty) crime, author Geraldine DeRuiter. If you feed him great pasta or great whisky, he’ll give you the cheat code to rank #1 on Google.

Ann Smarty

ann smarty digital marketing expert

Ann Smarty is the brand NINJA at Internet Marketing Ninjas as well as the founder of numerous startups including MyBlogGuest, MyBlogU, ViralContentBee, TwChat and many more.

Ann Smarty has been an online marketing consultant for 10 years providing high-quality digital marketing consulting through her services and courses (both free and paid).

Ann Smarty’s content marketing ideas has been featured in NYtimes, Mashable, Entrepreneur, Search Engine Land and many more. She is known for her indepth tool reviews, innovative content marketing advice and actionable digital marketing ideas.

Perry Marshall

perry marshall digital marketing expert

Perry Marshall is endorsed in FORBES and INC Magazine and is one of the most expensive business consultants in the world. He has guided numerous clients from startup to tens and hundreds of millions of dollars.

At London’s Royal Society, he announced the world’s largest science prize, the $10 million Evolution 2.0 Challenge, staffed by judges from Harvard, Oxford and MIT. He aims to solve the #1 mystery in Artificial Intelligence and life itself.

His reinvention of the Pareto Principle is published in Harvard Business Review, and NASA’s Jet Propulsion Labs uses his 80/20 Curve as a productivity tool.

His Google book laid the foundations for the $100 billion Pay Per Click industry. Marketing maverick Dan Kennedy says, “If you don’t know who Perry Marshall is — unforgivable. Perry’s an honest man in a field rife with charlatans.”

He has a degree in Electrical Engineering and lives with his family in Chicago.

Sonia Simone

sonia simone digital marketing xpert

Sonia was a founding partner of Copyblogger Media (now Rainmaker Digital) when it formed in 2010, and serves as the company’s chief content officer.

She has a long background in traditional marketing, both with startups and in more established corporate environments. She also created and ran a well-received marketing course for small business, The Remarkable Marketing Blueprint.

Sonia is a longtime veteran of social media (she first got online in 1989), and as the content marketing revolution is evolving, she’s finding that her once-weird ideas are becoming mainstream. This has been as much a surprise to her as it is to anyone.

Sonia is the publisher emeritus of the Copyblogger blog, as well as leading our bustling virtual community for content marketers, Authority.

She hosts two podcasts:

Confessions of a Pink-Haired Marketer, a highly opinionated take on the mindset and habits of successful folks
Copyblogger.FM, a podcast for and about content marketers
Sonia’s marketing philosophy is that a company’s marketing is, very simply, the sum total of everything that company communicates to its customers — both in words and actions. Because of this, she considers herself a teacher as much as a marketer. She places the relationship with the audience of prospects and customers above everything else, and that’s the approach she teaches our students.

For a more complete “how to” on Sonia’s once-weird marketing ideas, check out her 20-part tutorial for online marketers, Internet Marketing for Smart People. It’s part of our free membership program, MyCopyblogger, and was created to give any business a solid foundation in the Copyblogger approach to building and ethically marketing to an audience.

You may also want to check out a few of Sonia’s popular articles written for Copyblogger. (Apparently she really likes the number 7.)

The 7 Bad Habits of Insanely Productive People
The Granola-Munching Hippie’s Guide to All-Natural SEO
10 Content Marketing Goals Worth Pursuing
The 7 Things Writers Need to Make a Living
The Most Dangerous Threat to Your Online Marketing Efforts
A 7-Point Plan for More Shareable Contentnia’s takes on marketing and business on the Copyblogger FM podcast.

Larry Kim

larry kim digital marketing expert

CEO of MobileMonkey Inc. – the World’s Best Facebook Messenger Marketing Platform, for marketers at companies of all sizes — create powerful chatbots without coding. Used by millions of users, It’s easy and free!

Also, founder of WordStream, Inc – The leading provider of AdWords, Facebook and keyword tools used by millions of marketers worldwide. The company employs over three hundred people and manages Billions of dollars of ad spend on behalf of tens of thousands of customers. Acquired by Gannett for $150 million in June 2018.

Ranked the #8 most popular author on Medium. Contributor to CNBC and Inc. Magazine. Key Interests include: AdWords, Facebook Ads, Entrepreneurship and Start-ups.

Marketer of the Year awards from Search Engine Land, US Search Awards, PPC Hero. Guest Lectured MBA classes at Harvard & MIT.

Larry lives in Harvard Square, Cambridge, Massachusetts with his wife and two young kids.

Josh Turner

josh turner digital marketing expert

Josh Turner is a Wall Street Journal bestselling author and the Founder & CEO of LinkedSelling, a marketing coaching, consulting & training firm that was recently named #252 on the Inc 5000. He is widely considered as a worldwide leading authority in using LinkedIn and Facebook to generate leads, appointments, and clients.

With a team of over 33 employees, they represent clients (like Neil Patel and Microsoft, to name a couple) in the US, Canada, UK, Asia, and Australia, in a wide variety of industries.

Josh is also the creator of Linked University and The Appointment Generator, training and coaching programs, which have together served over 12,000 entrepreneurs. He is a soon-to-be dad, living in St. Louis with his longtime partner Jess and their dog Oscar (aka Buddy).

Josh Turner has had a laser focus on LinkedIn for the past few years; he created a whole business out of it. He calls himself a “B2B Marketing Expert Specializing In LinkedIn,” and as the founder of Linked University, which offers webinars and trainings to get the most out of LinkedIn, and LinkedSelling, which has done work with LinkedIn marketing campaigns since 2010, it’s a well-deserved title.”

Lilach Bullock

lilach bullock digital marketing expert

Lilach Bullock is is a business owner, social media consultant, internet mentor and founder of One of the most dynamic personalities in the UK social media market, she actively leverages ethical internet marketing for her own and her clients advantage.

When Lilach isn’t working she enjoys spending time with her family and is an avid fan of Zumba.

ABOUT ME – I’ve been helping enterprises boost their traffic, leads & conversions for over a decade. I’m a leading influencer & expert in the field of digital marketing & tech. I’ve helped hundreds of companies & charities hit their KPIs. Let me help you work smarter, not harder, so that you can spend less time on your digital marketing, and more time doing what you do best – focusing on your core business.

CONTENT QUEEN – Everyone knows that “content is king”, but few people know how to get their content to the right audience. I provide content that CONVERTS and engaging, relevant marketing collateral, so that you see measurable ROI from every post (really!). I can identify your target markets, place your content strategically online & build a content calendar that will be efficient and effective.

I SPEAK YOUR LANGUAGE – I have more than just a charming British accent; I’ve got expertise, stage presence & recognition as a top digital marketer & tech thought leader. Forbes listed me as one of the Top 20 Women Social Media Influencers, Oracle named me the Social Influencer of Europe & I’ve spoken at dozens of conferences worldwide on digital & tech topics. Invite me to speak at your next event to learn about the latest online marketing trends, the best tools & tech that can boost your campaigns, digital adoption & proven strategies for successful digital marketing.

SPECIALTIES – Content creation, tech & digital adoption, lead generation, website conversion, public speaking.

Ramit Sethi

CEO and author of New York Times best-selling author of “I Will Teach You To Be Rich”

Founder of IWT, which hosts over 1 million readers/month on business, careers, negotiation, psychology, money.

Focus on behavioral change, combining tactical recommendations with insights from social influence and persuasion

Deep experience in psychology, online education, marketing, pricing, and premium content.

Ramit Sethi is New York Times best-selling author of I Will Teach You To Be Rich. His blog,, hosts over 1,000,000 readers every month. He co-founded PBwiki and graduated from Stanford, where he studied technology and psychology.


Share the names of your top 1–3 favourite digital marketing experts and why you love them in the comments below?

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